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What makes a prospect buy from you? And how can your business improve converting Leads to Sales? It is a truism that you only have a business once you have customers. It is the perennial challenge of all business owners to engage with prospects in such a way they will want to buy from you rather than your competitors.

So you want to be a successful startup CEO? Is being a startup CEO a glamorous job or one that is only for masochists? It depends!

Have you ever wondered why successful CEOs use outside business advisers and mentors? Here are six reasons to consider using an experienced business mentor to improve your performance.

Recruiting and identifying your next CEO can be fraught with risk. But while the risks are known, they can also be managed, so that in the end, the board and its search committee feel strongly that the individual they have chosen will prove to be the right choice. So how can you ensure that your business can successfully onboard a new CEO?

Elon Musk started with nothing more than his desire to be a world changing entrepreneur. Now in 2017 he has successfully built Zip2 and Paypal before selling out and starting all over building SpaceX, Tesla and Solar City into companies that rival Microsoft and Apple in terms of how they are changing the world, not to mention the wealth creation in the process for all involved.

Elon is a master at raising capital so why not learn from how he does it? Not every entrepreneur can expect to be an Elon Musk but the way he went about raising capital and building great businesses is well worth studying.

Aged care service provision in Australia is undergoing massive and rapid change, involving a necessary rethink of existing modes of delivery that have dominated the industry for years. These changes to existing models are not being brought about by the new private sector players, who increasingly are playing an active role, but by the changing demographics of our ageing population and the shift in behaviours and expectations of people as they age. So what is the future of Australian Aged Care?

In many family businesses, particularly if you are in the second or third generation there is a Business Risk around developing a sound Exit Strategy. Performance, personality and pride are all on display and can seriously impact on the value of a business if the decision is taken to “Do Nothing” because it all gets too hard to agree on the best option for your Exit Strategy.

Over the years we have worked for many small business owners and universally the most successful are open to scrutiny by a Board and/or mentor to provide a sounding board for significant business decisions and to also act as a filter to assess business risk. Unfortunately we are called occasionally to sort out problems after the bad decision has impacted negatively on the finances of the organisation and/or key pe

I have been inspired today by listening to the founder of aussieBum, Sean Ashby talking about his business that in 14 years has gone from him being a beach bum at Bondi to a major internationally successful Australian retail brand. How did this happen? We have had a GFC and political uncertainty around the world. Yet here is a guy who has made it happen through passion and servicing the needs of his customer every single day over 14 years. Wow all business owners can look at this phenomenal success story and say there must be a secret.

If you are the CEO of a small to mid-sized (SME) company, your business can’t afford to be slow to respond to business opportunities, lose key staff, or fail to adapt to necessary change.